From the point of view of demand, tourism is a global phenomenon: in Switzerland, it represents nearly 3% of GDP and 4.4% of total employment. The pandemic hit the sector very hard with a drop of almost 60% in international arrivals.
The pandemic has acted as a gas pedal for the inevitable digital transformation that the sector must face to optimize local supply and international demand distribution.
This Flagship was designed to proactively address the challenges of digital transformation by giving the travel industry as a whole:
- Reliable data for empowerment,
- New business models, processes and experiences,
- Tools for designing resilient tourism systems,
- A platform for reflection, valorization and orchestration of ongoing projects and experiences will be provided, promoting the mutual enrichment of communities of practice.
The Icare research institute is involved in sub-projects 1 and 3, for a period of 4 years, during which we will put our know-how into practice, whether in terms of software architecture, inter-system interfaces (API), artificial intelligence, or technology watch. Objective: make tourism information systems more resilient.
Flagship Innosuisse PFFS-21-07
Research partners :
- École hôtelière de Lausanne member of University of Applied Sciences and Arts Western Switzerland (HES-SO)
- Institute of Tourism (ITO) and Institute of Entrepreneurship & Management (IEM),
- Institute of Information Systems (IIS) of HES-SO Valais-Wallis, member of University of Applied Sciences and Arts Western Switzerland (HES-SO),
- Research Center for Tourism and Transport at the Institute for Systemic Management and Public Governance at the University of St. Gallen
Institut für Tourismus und Mobilität (ITM), - Institute for Tourism and Leisure Research (ITF), University of Applied Sciences of the Grisons
- Center for Data Analytics, Machine Learning, Simulations, Big Data and Visualization, University of Applied Sciences of the Grisons,
- Icare Institut de Recherche en Informatique
Enhancement partners :
- Amt für Wirtschaft und Tourismus, Graubünden
- APG SGA
- ASE AG
- Basel Tourism
- Fondation the Ark SA
- Crans-Montana Tourism
- Davos-Klosters
- Discover.swiss AG Discover
- Federal Office of Transport FOT
- Federal Statistical Office FSO
- Fördergesellschaft IMP-HSG
- GastroSuisse
- Graubünden Ferien
- Guidle AG
- HotellerieSuisse
- International Federation of IT in Travel and Tourism, Swiss Chapter
- Intervista AG
- Jungfrau Regio Tourismus
- Lucerne Tourism AG
- Sisag AG
- State Secretariat for the Economy SECO
- Swiss Cablecar Association
- Swiss Federal Railways AG
- Swisscom
- Switzerland Tourism
- Thomann Hospitality Management AG
- Ticino Turismo
- Tourism office of Nendaz
- Tourism office of Sierre-Anniviers
- Tourism office of Zermatt
- Vaud Promotion
- Valais/Wallis Promotion
- Zurich Tourism